Case study reflection 2 pages per case 8 total Essay

Case study reflection 2 pages per case 8 total - Essay Example tudy of metformin-associated lactic acidosis-MALA, in which the interactions of drug that is, orlistat in the long run and cimetidine in the short run, may have triggered the woman’s condition (British Medical Association, 1988, pp56-87). The case involves a 59-year-old woman having had diabetes type 2 for 14 years, presented a history of 3 months of unclear abdominal pain and 4-5 daily loose movements of bowel. Her condition had worsened for over 4 days before her admission to the hospital. On the admission day, she exhibited signs of weakness, dizziness, and blurred vision. In addition, her husband had observed inaudible speech and an abridged level of consciousness (Ehrman, 2009, pp234-345). When the diagnosis of metformin-associated lactic acidosis with cardiovascular collapse and acute prerenal renal failure was made, it was discovered that she needed She required a vigorous rehydration, infusion of sodium bicarbonate, support of inotropic, and the therapy of renal replacement. Empirically, all cultures of blood, urine, and feces were sterile. Three years later she was dialysis independent and the stability of became real having a creatinine of 250 ÃŽ ¼mol/l. The study aims at answering the question of what initiates MALA in patients who previously had normal renal functions. Though the approach of handling this condition is unknown, the available options have been supportive and usually focus stopping the drug, correcting the acidosis and treating the coexisting conditions which in most instances are renal impairment. The therapy of renal impairment eliminates lactate and metformin from the blood. Metformin is absorbed comparatively rapidly in the intestines, and is not metabolized. And 90% of the drug is removed through glomerular filtration and secretions in the tubules. It has a half-life of 1.5-5 hours (Dong, 2006, pp34-45). When compared with phenformin, it yields a negligible increase in producing lactate, which seems to be past the extra hepatic

The Analysis Of The Crimson Shadow

The Analysis Of The Crimson Shadow The Crimson Shadow, by Walter Mosley, is a short story that depicts a lengthy morning encounter between two disparate, yet similar souls. It is a twining of events that connect and capture, evade, and then reunite under the bonds of commonality. The protagonist, an aging ex-convict who goes by the name Socrates, finds that a young man, a boy, really, has killed a rooster that resides across the alley, and someone he had considered his friend. Darryl, the boy who has committed the misdeed is an obvious product of his environment, struggling to survive the mean streets of Los Angeles, and who, at a very tender age, has also become its victim. The elements which make up this story are striking, and develop rapidly into a tightly woven interlude which allows the analysis of New Criticism to be utilized well, enabling an investigation which clarifies the components that help to create this piece. Both characters depict a sense of loss and tragedy, but also possess a keen intellect which helps them to overcome the depravity of their surroundings. When Socrates first realizes that Billy, the rooster to whom he had become attached-his crowing that had awakened him each morning for the past eight years has not been heard-he investigates by going out to where the bird lives, only to find that his head has been badly mangled by the serrated blade of a steak knife. When he sees Darryl move out of the shadows of the morning, he understands immediately that some wrong has been committed. The old man is, at first, justifiably angry at the fact that a senseless act of violence has been done, a crime committed by a troublemaking kid out to cash in on someone elses misfortune the boy has created; but the two have a shared past that connects them in more ways than either can initially appreciate. As the morning wears on, and Socrates gets to know the boy and his situation a bit better, the ex-con sees that the youngster and he have more in common than he would, possibly, like to admit. When Socrates gets the boy into his kitchen, and the two begin to talk, the elder sees how similar their situations are. Both have committed heinous crimes, that of murder, and he uses the time to try and reason with the boy as to the path hes headed toward, first, enticing him to open up when the man realizes his accusations of having killed his friend have the boy visibly nervous, and then understanding that its not only the rooster he has killed, but also another mentally challenged young man who wouldnt leave him and his friends alone. Although it was an accident, and Socrates tells him so, the older man sympathizes with Darryl, telling him that he is welcome in his home whenever he likes, this, an indication of his compassion, and perhaps of his empathy, with the boy. The setting of Crimson Shadow is marked by crushing poverty, the description of what is Socrates home scarred by time and neglect. Its depiction and its imagery are stark, as witnessed by the cabinets that are now simply shelves, the doors having been torn off, and the magenta tiles that have faded to grey. A red spider spins her web above a naked bulb that shines above a photo of a woman Socrates once knew. The use of sharp and focused vocabulary that prime colors and distinctive smells evoke is also prevalent and speaks of a harsh reality. When the boy enters the two room shack, he looks at the red spider, and the women in the picture who also wears a red hat and a red dress, which, as the sun shines down upon her, throws a similarly red, or crimson, shadow across her face, indicating heat, or maybe wrath at the wrong committed by Socrates. The picture also contains the primary colors of yellow and blue, as well, those of the sun and the sky, which can similarly indicate the simpli city of how these two must survive: only with the mixing of other elements can the blending and shading of emancipation occur. When the old man begins cooking the equally-aged rooster, the well-defined description of the ingredients used, tomatoes, basil, and garlic, each possess their own and equally pronounced hue and aroma, a luxury that both men revel in and that can help to begin to express a possible solution to their bleak existence. The tension is tightly woven into the Crimson Shadow, especially in the beginning, when Socrates confronts his much younger and much weaker opponent in the alley. His big hands, known as rock breakers, are seen as weapons, able to crush the young boy with a single blow, and his apparent time spent in prison is evidence enough that he is a disreputable man capable of both creating and enduring great harm. The story is immediately suspenseful when he realizes his friend, Billy the rooster, has been killed, but because he is an ex-convict who quickly acquires the position of a moral and upstanding citizen, a man who is eventually looked upon, ironically, as a role model, he is the protagonist, and as such, can be considered an anti-hero. This irony and its resulting paradox are, however, resolved in the end, when both boy and man agree, silently, to become friends in this hostile world they must both inhabit. The killing of the innocent rooster, as well as of the innocent young boy who would not leave Darryl and his friend alone, are both necessary catalysts for both Socrates and Darryl, for if the two are to survive at all, they need each other in an essential, yet obscure manner, a mirror in which Darryl is able to see himself, yet set himself apart from the man that Socrates has become. The name, too, that Socrates owns, is but a taunting mockery that he must live with, ever knowing, but forever damned. It is also essential for one to observe the discussion Socrates initiates when speaking to the young man, for this is indicative of a common theme seen throughout literature; that of the wizened elder, competent and worldly, offering advice to the younger, less experienced, and woeful Darryl. His advice, although unwanted and disregarded at first, is deemed highly authoritative and even indispensable later, when Darryl finds himself floundering at the mercy of his actions, a child in the hands of fate, ignorant and vulnerable. He decides that since Socrates might just well have power over his destiny, he might have power over his own. In the end, the utilization of the New Criticism theory in the analysis of the Crimson Shadow, by Walter Mosley, is quite effective in understanding the elements used in the creation of this work. Characterization, setting, imagery, theme, and dialog, all come together in unison to produce an effective tool in the dissection and ultimate recovery of this short story, especially taken individually, which allows the reader to view through a lucid and comprehensible lens, a work of innate truth and redemption.

The Physics of the High Jump Essay -- Science Essays

The Physics of the High Jump The world consists of many phenomena. Some of them are mysteries to us as human beings, while many others can be explained. Progressively over the centuries, science has helped us to better understand the spectacular things that physically affect the human race and the earth. Almost every single thing that deals with the physical aspect of our existence can now be explained through physics, which in turn helps us to better understand our surrounding environment. Where I have always been involved in sports, I am very interested in the specific physics that each sport consists of. One such sport that fascinates me is the high jump, and for this reason I am going to delve into the physics of the high jump and break it down to explain the different laws and physics that encompass it. The high jump can be broken down into three stages: the run up phase or approach, the take off phase, and the flight or bar clearance phase. By understanding these three stages and the different laws of phys ics that make them up, one will have a much greater understanding of the high jump and its mechanics. In order to begin this analysis, I need to start with the very first stage of the high jump, which is the approach or run up phase. The run up phase begins with the jumper standing up vertically, in position to begin running, about ten strides away from the bar that is to be cleared. According to professors Jesus Dapena and Alexander P. Willmott of the department of Kinesiology, from Indiana University,â€Å"[the] run-up serves as a preparation for the takeoff phase, the most important phase of the jump†(2). The run up phase can be broken down into several parts. The first part of the run up phase generally follows a straight-... ... world that are associated with the high jump. The high jump may not be a spectacular phenomena or even a mystery to many people, but it doesn’t change the fact that it is governed by many principles of physics. By understanding the physics that make up the high jump, one can obtain a totally new understanding of the mechanics of this incredible sport, and in doing so can acquire an appreciation for the principles of physics that govern our earth and us as a human race. Works Cited Dapena, Jesus, and Alexander P. Willmott. â€Å"Scientific Services Project: (USA Track & Field),HIGH JUMP #23 (Men) Research Report.† â€Å"Diss. Indiana University, 2002.† Kirkpatrick, Larry D., and Gerald F. Wheeler. Fourth Edition Physics A World View. Fort Worth: Harcourt College Publishers, 2001. Santos, Jim. Practical Coaching Techniques for the HIGH JUMP. Iowa: Championship Books, 1981.

Summary of “Campus Crusade for Guys”

In â€Å"The Campus Crusade for Guys† Sarah Karnasiewicz introduces Michael Thompson, a child psychologist who supports the life of American boys. Thompson is a bestselling author of â€Å"Raising Cain† and is an educational speaker on television for troubled boys. Although he supports American boys he has a daughter of his own, so he does not agree that boys should be given a better opportunity getting into colleges. Despite Thompson’s opinion on the opportunity for boys this is what is happening in colleges today (909).Statistics have changed over the years, showing that now more women apply to college and stick with it. In the early days of coeducation the ratio of men and women on campus revealed that more men were attending college. Men nowadays don’t even apply for college, and the ones that do apply don’t stay long or they do poorly in school (909). If decisions were to be based on gender it would be considered political, but it is very likel y for a battle to be brought up about this topic. Politicians are putting in the news and public media that boys have been abandoned by their schools and communities. Also you can read this summary –  Protecting Freedom of Expression on the CampusTalk show host have also jumped in on this and accused schools of isolating boys. On this topic Thompson says that the education for boys has actually improved and not worsened. Writers from different news articles have stated many opinions on this topic. Starting off the argument one said that years from now women are going to have a hard time finding husbands with all their education. In response to that a women said that years earlier when she was in school and men made up the majority no one was worried about them finding wives, so what’s the difference (910)?Karnasiewicz states that the gender gap is not news; it has been going on for multiple years. A lawsuit was filed about fourteen years ago against the University of Georgia in Athens for trying to equal out the genders on campus. A gender based case where the school was giving male applications better scores when applying because they wanted to even out gender. When this case was brought to the district court the judge wasn’t swayed that the University was only trying to help the minority (910). The University of Georgia’s gender based case has completely stopped favorable action for men.Thompson believes there are already enough favorable actions for men out there; and that it is very likely there is a girl out there that has not got accepted into college because the administration was trying to even out the proportion. With these actions in place already people set out to study the admissions of college students. During their study they took data from thirteen schools and over fifty percent was women acceptance (911). The study that took place at these thirteen colleges showed that gender inequity was most severe at schools that were once single-sex.This study proved that males were more statistically had a better chance of getting accepted. The study also showed that once the application sta rted to weigh more towards the women’s side an affirmative action steps in for men (911). A common ratio at colleges is forty to sixty. This ratio is not just common at previous single-sex schools this is common throughout the nation. Colleges keep track of that ratio and look forward to it becoming a tighter ratio in years to come. Now is not the time for colleges to play a role in gender equality on campus (912).Colleges are changes applications and getting sports that appeal to men to get more men to be accepted into college. People say that there is no difference between the mind of a female and the mind of a male but the advertising business has no doubt there is. At conferences and internal marketing at colleges have a recruiter just for men to make sure they have things that will attract men to that college (912). Boys are normally attracted to technology, so school play up the technological aspect and show men what college looks like in a way they’ve never seen .Other schools find it fit to put pictures of happy, muscular men in their catalog to attract men to their campus. College campus’ are without a doubt trying to advertise themselves to men now instead of women. Even when boys are accepted and go to college they are not as focused as women are; women seem to think that there will be a negative consequence if they don’t do well in college (913). A study shows that the gender gap is related to economics. Women are more concerned with getting a higher education because with a bachelor’s degree women would get paid more than women without.Men on the other hand are not as concerned because there is no significant difference in pay whether he has a bachelor’s degree or not (913). Another opinion is that the careers that are growing now are healthcare, education, leisure and travel, and the services. All the fields are what women are good at and not men so if men want a good job for the future then they need to g et an education. Problems that are arising are that women are replacing children with education and careers. This meaning that not enough children are being born and the population is going down with the increase of women enrolled in college (914).The problem with boys all starts in primary school; female students are more successful then male students in an early age. When it comes to college the administration looks back on everything you have done before then. The better opportunities for boys need to come sooner than college. Thompson said that his mission is to get people to see and think about boys in the vision as they do for girls (915). Work Cited Lunsford, Andrea A. , John J. Ruszkiewicz, and Keith Walters. â€Å"The Campus Crusade for Guys. † Everything's an Argument: With Readings. 5th ed. Boston: Bedford/St. Martin's, 2007. 909-15. Print.

An Analysis On Value Chain In TVS Group

An Analysis On Value Chain In TVS Group TABLE OF CONTENTS TOPICS Page No 1. INTRODUCTION OF TWO WHEELER AUTOMOBILE SECTOR: -4- 2. GLOBAL TWO WHEELER MARKET – 2009 -4- 3. TWO-WHEELERS PURCHASE TREND -5- 4. INDIA AS A GLOBAL AUTOMOBILE MARKET PLAYER. -6- 5. INTRODUCTION OF TV SUNDARAM IYENGAR AND SONS LIMITED (TVSS). -8- 6. TVS MOTORS AS A TWO WHEELER PIONEERS. -10- . OVERVIEW OF TVS, QUALITY, FINANCIALS & GROWTH PLANS-15- 8. IT’S COMPETITORS. -13- 9. TVSM – STRATEGY FOR GROWTH-15- 10. SCOOTY PEP + -17- 11. SWOT ANALYSIS OF SCOOTY PEP-19- 12. CONCLUSION-19- 13. BIBLIOGRAPHY-20- INTRODUCTION OF TWO WHEELER INDUSTRY Automobile is one of the largest industries in global market. Being the leader in product and process technologies in the manufacturing sector, it has been recognized as one of the drivers of economic growth. During the last decade, well directed efforts have been made to provide a new look to the automobile policy for realizing the sector's full potentia l for the economy. Aggressive marketing by the auto finance companies have also played a significant role in boosting automobile demand, especially from the population in the middle income group. Two-wheeler segment is one of the most important components of the automobile sector that has undergone significant changes due to shift in policy environment. The two-wheeler industry has been in existence in the country since 1955. It consists of three segments viz. scooters, motorcycles and mopeds. In India there are some MNC’s and Indian company dealing in automobile sector. The main key players who are dealing in this sector are Hero Honda, Bajaj, Yamaha, Honda, and TVS. Global two wheeler market – 2009 Two-wheelers to remain the preferred option over Cars – The ownership and maintenance cost of a car is 4 times of a two wheeler – Two wheelers deliver a superior mileage of 70kmpl as compared to 12kmpl of the cars. – Mileage is a key factor influencing buying behavior. Size of the total market: 43 million numbers [pic] Two-wheelers Purchase Trend- India is on every major global automobile player's roadmap and it isn't hard to see why: [pic] ? India is the 2nd largest two-wheeler market in the world, ? th largest commercial vehicle market in the world ? 11th largest passenger car market in the world and is ? Expected to become the 7th largest by 2016. Two-wheelers on a roll ? The demand drivers for the two-wheeler industry are ? High growth in service sector @ 9% ? Favorable demographics – a young population, rising hous e-hold incomes, increasing literacy levels ? Faster introduction of new models ? Increasing replacement demand (from 6 to 3 years) ? Absence of effective public transport. ? Increased availability of low cost retail finance (more than 1500 locations) pic] The key factors emerging are:- †¢ Target audience for two-wheelers is huge. †¢ 140 mn people will be added to the working population in the next 5 years time. [pic] Two-wheelers to remain the preferred option over Cars – The ownership and maintenance cost of a car is 4 times of a two wheeler – Two wheelers deliver a superior mileage of 70kmpl as compared to 12kmpl of the cars – Mileage is a key factor influencing buying behavior. [pic] 2003-04 2004-05 2005-06 2006-07 2007-08 2008-09 Introduction of TV Sundaram Iyengar and Sons Limited (TVSs) pic]TVS Motors is the second largest company in the two-wheeler industry with a market share of 16%. Infect, it is the only Indian company without a foreign colla boration in the two-wheeler industry. When the company opted out of the collaboration with Suzuki in 2002, many believed that TVS was headed towards extinction. But the company proved the doomsayers wrong and came out with a very successful `TVS Victor'. TVS Motors Ltd. originally incorporated in 1982 to manufacture two-wheelers in collaboration with Suzuki Motors of Japan, TVS was one of the leaders in two-wheeler industry. It is the holding company for the TVS Group of companies engaged in the manufacturing of various automotive components, two wheelers and a few other industrial products. They are also into the financial services sector. The turnover of the entire group was close to $2 billion in 2003. TVS was founded by T. V. Sundaram Iyengar in 1911. It is the only automotive manufacturer in India to get the prestigious Deming Prize. One of its subsidiaries Sundaram Clayton was the first company in India to receive the Deming followed by Sundaram Brake Linings also getting the Deming Prize. This prize is â€Å"given to organizations or divisions of organizations that have achieved distinctive performance improvement through the application of TQM in a designated year. † Sundaram Clayton went on to be awarded the Japan Quality Medal. The TVS group of companies is mainly situated in Padi, Tamil Nadu, in the outskirts of Chennai (formerly Madras) |Type |Private Conglomerate (BSE) | |Founded |in 1911 by Shri. T V Sundaram Iyengar | |Headquarters |Chennai, Tamilnadu, India | |Key people |Mr. Venu Srinivasan Chairman | |Products |Motorcycles,Mopeds,Ungeared scooters, Automotive components | |Revenue |USD 3. billion (FY 2009) | |Employees |5,633 (2007) | |Website |www. tvsmotor. in | TVS Motors:- TVS Motor Company has its origin in SUndaram Clayton Limited, Moped Division, started in 1980. The factory was started in Hosur, Tamil Nadu in southern India. The first product launched was a 50 cc moped, which appealed to the asses because of its capability to carry two people. In the same location, the same promoters started another company in 1984, in collaboration with Suzuki Motor Corporation of Japan, for the manufacture of 100 cc motorcycles under the brand name of Ind-Suzuki Motorcycles. Subsequently in the moped division was bought by Ind Suzuki Motorcycles in 1987 and the company changed its name to TVS Suzuki Ltd. Even though the company started producing all kinds of two wheelers like mo peds, scooters and motorcycles, the collaboration with Suzuki continued for the motorcycles only. The collaboration with Suzuki Motor Corporation ended in 2001 and since then the name of the company changed to TVS Motor Company. The company now develops all types of two-wheelers through its own in house R&D facility and manufactures in three locations in India, Hosur in Tamil Nadu, Mysore in Karnataka and Baddi in Himachal Pradesh. It has recently started a new manufacturing plant in Indonesia to cater to the South East Asian market. The Chairman and Managing Director of the Company is Mr. Venu Srinivasan who is the grandson of TV Sundaram Iyengar. OPERATIONS REVIEW Quality The Company has significantly improved the quality performance of all its products through a systematic task force approach. The fact that the Company came out with Industry first five year extended warranty program on Star brand is a testimony to its manufacturing quality. TQM The Company continues to benefit from 100% participation of employees in TQM activities. The employees have completed more than 1,200 projects through QC Circles and Cross Functional Teams. The average number of suggestions implemented per employee was 69 during 2007-08. Cost management The Company continues its rigorous focus on costs through an effective deployment system. Value engineering and aggressive global sourcing projects are being pursued to reduce material costs and also to partially neutralize input material cost increase. TPM is practiced in all the plants to ensure significant improvement in productivity and reduction in manufacturing cost. During 2007-08, the Hosur and Mysore plants were awarded the TPM excellence certificate by the Japanese Institute of Plant Management (JIPM). Going forward- Going forward, the road for TVS appears to be bumpy. Automobile industry is the most competitive industry with competition on all fronts viz. pricing, innovations, supply chain, efficiency etc. The situation is further aggravated by rise in raw materials like steel, rubber, plastics etc, as the company is not able to increase the selling price in proportion, thereby affecting the net profit growth. This is evident from the fact that though in FY04 sales grew by 4%, operating profit fell by 1%. Though the raw material prices have cooled off from their peaks, we expect margins to remain under pressure in near future. Riding on significant growth in the two-wheeler segment over the years, coupled with strong cash position and expectation of buoyant economy, two wheeler companies have been planning capacity expansions. Hero Honda has embarked on a green field expansion plan (initial investment of Rs 2. 5 bn). Bajaj Auto (BJAT. BO, news) is expected to increase its capacity by 33% by June 2005. Similarly Honda Motors and Scooters (SCOO. BO, news) India Ltd, 100% subsidiary of Honda Motors Japan is expected to double its capacity in FY06. These developments are likely to create a significant increase in supply of two wheelers, changing the demand supply scenario and thus putting pressure on margins. As compared to TVS, its competitors are sitting with on a huge pile of cash. Hero Honda generated close to Rs 9 bn from operations, where as Bajaj Auto generated Rs 15 bn from operation in FY04, thereby are in a better position to execute expansion plans. TVS generated Rs 2 bn from operations in FY04. National Council for Applied and Economic Research (NCAER), in its report has projected that the demand for motorcycles will be almost 10 times of that of the scooters by 2011-12. TVS, traditionally is considered to be a regional player with a strong hold in Southern region. As per NCAER report, major demand for Scooters is expected to come from northern region, which will account for 50% of the total demand. Similarly the major demand for motorcycle is expected to be from Western region, which will account for 40% of the total demand. Thus it will require considerable effort on part of the management to significantly improve their presence in these regions. This may have an adverse impact on profits due to additional expenditure on account of advertising and publicity. Suzuki sees TVS Motor as main competitor SUZUKI MOTOR Corporation (SMC) and Venu Srinivasan-led TVS Group may have parted company. But the separation seems to be still working on the mind of the erstwhile foreign partner in the former joint venture TVS Suzuki Ltd. (now TVS Motor). SMC, which is now entering the Indian two-wheeler segment independently, has sort of identified TVS Motor as its principal competitor. In a chat with the visiting Indian newspersons at Hamamatsu in Japan, Shinzo Nakanishi, Managing Director, had on more than one occasion indicated that their target would be TVS Motor. Suzuki would aim to match the production and sales of TVS. Otherwise, there is no meaning for the divorce,† he asserted. Suzuki is currently waiting for the `cooling off' period post-separation to end to launch head-on into the Indian two-wheeler market. The cooling-off period ends in April 2004. Mr. Nakanishi indicated that the SMC joint venture with Integra Group would go on stream in the autumn of 2005. While declining to di vulge the capacity of the proposed plant, he said the initial Suzuki investment in the venture would be around $10 million. To a question, he said, the joint venture would focus on producing products in the growing segments (100cc to 150cc four-stroke vehicles). Suzuki had picked the plant location in Haryana in view of the fact that Maruti Udyog had already established a large vendor base around that place. Mr. Nakanishi said Integra would function only as a facilitator for Suzuki to get into the two-wheeler business. â€Å"It will be a gate for us. We will buy them out over a period,† he added. Asked to comment on TVS Motor's proposal to enter the Southeast Asian market, Mr. Nakanishi was guarded but did not mince words. â€Å"We will fight them out there as well,† he asserted. The market in Southeast Asia was competitive, he said. And, Suzuki had presence in countries like Indonesia, Thailand and Vietnam. Indian two wheeler market – Competitive Scenario [pic] India is now the second largest two-wheeler market in the world TVS Motor Company – Mission We are committed to being a highly profitable, socially responsible, and leading manufacturer of high value for money, environmentally friendly, lifetime personal transportation products under the TVS brand, for customers predominantly in Asian markets and to provide fulfilment and prosperity for employees, dealers and suppliers. Vision Statement TVS Motor – Driven by the customer TVS Motor will be responsive to customer requirements consonant with its core competence and profitability. TVS Motor will provide total customer satisfaction by giving the customer the right product, at the right price, at the right time. TVS Motor – The Industry Leader TVS Motor will be one among the top two two-wheeler manufacturers in India and one among the top five two-wheeler manufacturers in Asia. TVS Motor Company is the third largest two-wheeler manufacturer in India and one among the top ten in the world, with annual turnover of more than USD 1 billion in 2007-2008, and is the flagship company of the USD 4 billion TVS Group. [pic] TVSM – Strategy for growth †¢ Secure product leadership by – Introducing brands that break compromises for customers. – Offering the most innovative ‘package’ of product, access and finance. – Faster introduction of Refresh / upgrades †¢ Forge TVSM into an organization that is ‘fit for growth’ by – Delivering best-in-class durability & reliability Building a lean and flexible manufacturing with faster ramp-up capability. – Aggressive global sourcing – Sweating assets to the maximum. – Leveraging the power of IT across core functions. †¢ Accelerate development & deployment of energy-efficient technologies. TVS Motor posts 23% growth in November 2009 Sco oters grow at 38%; Domestic Sales increase 38% Hosur, 01 December 2009: TVS Motor Company has posted 23% growth in November 2009, registering total two wheeler sales of 120,844 units against 98,402 units in the corresponding period of the previous year. The company continued to post growth in sales for the eighth consecutive month, registering a cumulative growth of 8% with sales of 989,353 units in the current financial year up to November 2009 against 917,439 units in the same period last year. Domestic sales of the company witnessed a quantum increase in sales positing growth of 38% recording 106,836 units in November 2009 as against 77,491 in the corresponding period of the previous year. The company's scooter sales grew by 38% posting 25,115 units when compared to 18,210 units in the corresponding period of the previous year. Total motorcycle sales of the company stood at 45,080 units in November 2009 when compared to 45,276 units recorded in November 2008. Exports recorded sales of 14,008 units of two wheelers in November 2009 as against 60,911 units in the corresponding period of the previous year. During the month, the company unveiled two novel products, 110 cc motorcycle TVS Jive and 110 cc automatic scooter, TVS WEGO. TVS Jive features innovative T-Matic technology with rotary gear technology coupled with an automatic clutch. The bike's anti-stall mechanism makes smooth riding possible at low speeds even in high gears, without the engine shutting off. The downward rotary gear system enables the rider to reach neutral straight from top gear. The bike can be started in any gear and is fitted with an electric start for convenience. TVS WEGO is a multi-user, family-friendly and sleek metal bodied scooter that strikes a perfect balance between stability and maneuverability, power and mileage, and sturdiness and ease, making it a delight to ride for any category of users. The company hopes to add around 15% to 20% to its monthly sales, once these new products are made available in the market. SCOOTY PEP + The TVS Scooty Pep Plus is a modern 4 stroke 75cc scooty that is ideal for the ladies. Its powerful engine generates maximum power of 3. 68kw (5 bhp) @ 6500rpm and maximum torque of 5. 8 @ 4000 rpm. [pic] Some of the best features of the Scooty Pep Plus are jewel box headlamp, integrated tail lamp, chrome plated exhaust, multi reflector indicators, and the striking pillion grab rail. Besides these, there are many other features to this scooterette that prove very user-friendly- auto choke, bag hooks, compartmentalized utility box, auto fuel tap, glove box push and pull bag holder among others. The Pep Plus Scooty comes in dual texture colors and arresting graphics. TVS Scooty has always been a good looker. The Pep+ retains the familiar face with its friendly expression but gets a tangy new set of graphics. The grab-rail also now matches its body color. Dual-tone shades spruce up the scooter with a racy chequered look on the front apron and rear panels. Grips, levers, switchgear and mirrors are top-notch. The only drawback is absence of a rear brake-locking clamp. In a smart move, the key slot itself is florescent, so as to allow grope-free access in the dark. There's also a new cell phone-charging point. Pep+ lights up its lockable under seat storage bay and offers yet another smart feature that would do well on any such scooterette, a spring at the mounting pivot prevents the seat from accidentally closing at a fuel station and crushing unsuspecting fingers. It retains its quality feel in offering alloy rims, both front and rear. The refreshed force air-cooled Plus motor feels just as buzz-free and convenient in its automatic ways as before, but there is a difference with healthy dozes of supplementary performance begging to be used. The Plus not only feels meaty where it matters most in its low- and midrange punch, but does manage a relatively respectable top speed of 71kph delivered with refinement. Sitting on the Scooty is comfortable for all except the tallest and the heaviest, who will surely feel cramped. The Scooty was always bold offering twin telescopic forks as front suspension. While the rest of the industry sticks with diminutive and far less effective front dampers, the Pep Plus carries forward this handling-enhancing theme. At the rear, there is a single shock absorber doing duty in conjunction with its hinged engine. The alloy rim-shod Pep Plus is set just right for a ride quality that doesn't wallow overtly, nor feels too firm. It's a well-damped scooterette that offers as much stability as can be expected from any two-wheeler on 10-inch wheels. It steers accurately, turn-in to corners is feather-like and cornering manners satisfactory. The 110mm drum brakes are adequate kit for this vehicle, and offer fine feedback through their individual levers. SWOT ANALYSIS StrengthWeakness |Huge sale network (3500 Dealers). |Suppose to be very sophisticated. | |Better sale service. |Not fit for ruler India. | |It has the highest share in automobile sector. |They have big gap between cubic capacities of its products. | |It has a good brand image. |Its market share is reducing from last few years. | |It gives better service for customers. |Spare parts are too costly. | |Best customer preference. | |Debt equity ratio is only 0. 1. | | |If they are able to improvise the fuel efficiency of Scooty pep+, it |Main threats to TVS are their competitors like:- | |will be a golden opportunity to take over the market. |Bajaj Auto Ltd. | |Growing world demand for entry-level motorcycles especially in emerging|Hero Honda. | |markets |Yamaha Motors India. | |The cost of the product is very high in comparison to other companies. | Opportunitie sThreats CONCLUSION:- †¢ Long term growth prospects for the industry is attractive. †¢ TVSM poised to grow ahead of market through strong innovation and faster upgrades. †¢ Exports will be a key thrust area and will contribute to 10% of sales. †¢ Indonesian project will be an adjacency to current operations and will improve geographical insurance. †¢ Focused efforts to reduce cost will improve profitability. Awards and Accolades _ 2002 – Deming Application prize ( First powered two wheeler company in the world to be awarded this prize for TQM ) _ 2002 – Best Technology award for TVS Victor from Ministry of Science and Technology, Govt of India _ 2003 – Best managed and most investor friendly company by Business today _ 2004 – ‘Best design’ award in the two wheeler category for Scooty PEP from National Institute of design and Business world _ 2005 – ‘Mother Theresa’ award for best Corporate citizen BIBLIOGRAPHY- www. google. com www. tvsmotorsltd. com www. tvsmotor. in